BTS Teacher Essentials

HOW TO REACH 500,00 SCHOOL & SUBJECT LEADERS WITH BTS TEACHER ESSENTIALS MAGAZINE

Join Britain’s top school supply brands!
REACH: 500,000 senior buyers per issue.


BTS TEACHER ESSENTIALS reaches Headteachers, Assistant Headteachers, Faculty and Subject Leaders.
BTS TEACHER ESSENTIALS is a free digital magazine containing engaging content that keeps school leaders up to date with current trends and educational issues, such as resourcing, staffing, policy updates, and classroom technology.

Numbers of teachers reached by school sector:

FOUNDATION STAGE: NURSERY & EARLY YEARS: 120,000

PRIMARY SCHOOL: RECEPTION & KEY STAGES 1 & 2: 230,000

SECONDARY SCHOOL: KEY STAGE 3, 4 & 5: 150,000

 

ABOUT BTS TEACHER ESSENTIALS

BTS TEACHER ESSENTIALS is a new digital magazine linking Senior teachers and Bursars with buying responsibilities to worldwide school supplies brands.  This unique online digital magazine offers engaging solutions to everyday teaching and classroom financing demands. 

BTS TEACHER ESSENTIALS is a unique budgeting and finance guide, available free of charge to every Headteacher, Assistant Headteacher, Faculty and Subject Leader in every Pre-school, Nursery, Primary and Secondary School in the UK, including Independent, Special Schools and PRUs.

A sister publication of BTS Mag, the UKs number 1 digital magazine reaching parents of all school age children, BTS TEACHER ESSENTIALS, is packed full of features to help time poor and cash poor Senior teachers, and curriculum leaders responsible for school supplies and resourcing, get the best out of school budgets. Allowing teachers to be teachers, but with finance advice from experts in the field of educational budgeting and finance.

This annual publication is live March 1st and is blasted to teachers on a weekly basis until the end of September. Offering your brand the opportunity to reach teachers at the right time i.e. exactly when they are planning and purchasing their next school year’s resources.

BTS TEACHER ESSENTIALS is essential reading by headteachers and senior teachers who need to keep up to speed with ever changing, policy and educational initiatives. 

Content is accessed via regular email feeds of our live online issues, to our unique homegrown database of school leaders.

Our database of teachers has been gained from our school contacts from sister publication BTS Magazine, founded in 2006. BTS is the UKs largest reach digital magazine read by 1.8m parents of school age children in the UK. 

Advertising packages can be tailor made to suit your individual needs and budget from a highly effective DPS ad to a fully comprehensive package including emails and editorial content.

Click on the tabs below for more information about advertising or email our advertising team now: cp@btsmag.co.uk

TESTIMONIALS

“We have promoted a variety of home learning products through Back To School Magazine for the past few years and have had some fantastic results. It is a great channel to reach new parents.”

Annie Leyman, Oxford University Press

ADVERTISING PACKAGE

This package includes:

• 1X DPS Advertisement

• Up to 200 words of content to be included in the proposed article

• Content to include 2 images

• Images and text can include links directing readers to your desired landing pages

• Advert to be designed by BTS TEACHER ESSENTIALS to client’s specification

• Design to include animation (fade, slide, zoom, rotate)

• Embedded Video (MP4/YouTube)

• Hyperlinks with tracking capability

• Social Media Links with tracking capability

• Sponsored Editorial Content

PACKAGE PRICE
£3,500

TRACKING & ANALYTICS

• BTS TEACHER ESSENTIALS will provide to advertisers clear and concise analytics on your campaign performance

• BTS TEACHER ESSENTIALS can implement click tags on adverts that we send on your behalf

• BTS TEACHER ESSENTIALS will track independently how many clicks your advert receives and will provide a campaign analysis of your activity

• BTS TEACHER ESSENTIALS will work with most independent tag tracking software to ensure advertisers get the reporting they need to properly evaluate the campaign. Please see examples on the right.

ISSUE DATES 2019

Live: 1st June – 31st August
Artwork Submissions: 1st April – 20th May
Live Preview & Final Sign-off: 25th May

Live: 1st September – 31st November
Artwork Submissions: 1st July – 15th August
Live Preview & Final Sign-off: 25th August

EDITORIAL CONTENT

All editorial content is written by specialist teachers with the aim of sharing good practice, as well as industry specialists, the DFE and finance and money journalists and bloggers.
The list of features below, should give you some idea of content but is not a definitive list.
BUDGETING ADVICE:

Budgeting for The Year Ahead
Applying for annual budgets: How to get the best deal possible
Applying for additional funding
Charity Funding Opportunities
Commercial Funding Opportunities
Specialist Funding: Tips for Resourcing SEND
Overspending: The Benefits of Pushing the Budget

CURRICULUM SPECIALISTS:

SUBJECT LEADERS: How to Get What You Want, Not Just What You Need
ART & CDT: When Art meets Smart – Creative Budgeting 
MATHS BUDGETING: It’s not just a numbers game
MEDIA RESOURCES: Equipment Checklist – A Whole School Approach!
ICT: Packing in the PCs –  How Get the Ratio Right
HUMANITIES: The Forgotten Soldiers, Marching on with Resources
SCIENCE: Testing Times for STEM subjects
MUSIC: 1.2.3.4 – Resourcing Whole Class Learning in 4 easy steps!

HYGIENE:

Toilet Training for the Foundation Years
Heads and Shoulders knees and toes – Not just a Band Aid Approach
Yes, It’s Pants – Avoiding Teen Girl’s absence

PLAY EQUIPMENT:

Take a break: The Importance of Playground Play
Indoor Play: The New Psychology of Play
Plastics Fantastic: the 3 Rs of recycling toys

BOOKS:

Reading between the lines – How to select Books they Want to Read
Boys & Books – Reluctant or Ready?
The Power of Picture Books!
Starting School Picture Books